💚 Gaderia 💚
What a delectable tour we had!
For almost three weeks, me and one of the most amazing Iranian illustrators, Fadia, collaborated to make it happen.
I hope you'll like it.
For almost three weeks, me and one of the most amazing Iranian illustrators, Fadia, collaborated to make it happen.
I hope you'll like it.
For the Gaderia, I embarked on a captivating motion graphic project that drew inspiration from the rich tradition of Iranian paintings. The brand's identity was intricately woven with this cultural influence, creating a visually stunning and culturally resonant narrative.
Collaborating with the talented illustrator Fadia, who brought her expertise in Iranian traditional art to the table, we set out to create a visual language that would not only showcase the brand but also pay homage to its cultural roots. Fadia's illustrations and storyboards formed the backbone of the project, infusing it with authenticity and depth.
In my role, I took on the mantle of a multi-disciplinary artist, handling 2D and 3D motion graphics, modeling, and renders. I meticulously crafted each element to align with the brand's identity and the cultural aesthetic we were aiming for. Additionally, I managed the 2D composition, ensuring that every frame was a seamless blend of artistry and storytelling.
One of the key aspects of the project was the music and sound design, which played a pivotal role in enhancing the overall experience. Drawing from the rich tapestry of Iranian music, I composed a soundtrack that not only complemented the visuals but also added an emotional depth to the narrative.
In addition to the comprehensive motion graphic project for Gaderia, we also crafted a captivating logo animation that served as the brand's visual signature. The logo animation was designed to seamlessly integrate with the overall brand identity, drawing inspiration from Iranian traditional paintings and the cultural ethos that defined Gaderia. Through meticulous attention to detail and a deep understanding of the brand's essence, we created a logo animation that not only captured the brand's identity but also served as a dynamic and engaging introduction to the Gaderia brand.
Thanks for watching :)